BUSINESS FOR SALE!

ECommerce brand | 47% margins | 21% repeat customers | R&D-backed

Vivo Bodywear is a science-backed direct-to-consumer brand redefining leakproof underwear for women. Founded in NZ almost four years ago, the company has made a profitable entry into the US, UK, and AU markets with premium, eco-friendly products that blend style, performance & sustainability. Designed for comfort & confidence, Vivo Bodywear’s reusable underwear holds up to 120ml of liquid, with advanced prototypes that hold up to 200ml—establishing the brand as a genuine innovator in its category.

Key Highlights

  • Product Innovation: Developed in collaboration with Callaghan Innovation (NZ R&D institute), Vivo’s prototypes have been validated for up to 200ml absorbency
  • Can operate ANYWHERE: 100% online through a custom Shopify storefront; 21% return customer rate with over 2,500 email subscribers
  • Over 275 verified reviews with a 4.8 average rating, demonstrating product quality & trust
  • Operated with just 7–10 hours per week from home
  • Brand Assets: Trademarked in Australia with fully developed brand identity, packaging, and product designs
  • SEO & Authority: 832 ranking keywords and 266 referring domains, positioning the site well for organic visibility

Growth Opportunities:

  • Product Line Expansion: Leverage R&D to launch new range (with no other brands able to absorb 200ml, this is an exciting opportunity to be the first in your field).
  • B2B & Wholesale: Establish partnerships with pharmacies, wellness stores, or boutiques to boost volume
  • Digital Scaling: Opportunity to invest further in SEO, influencer campaigns, and affiliate partnerships

Product & Market Leadership:

Vivo Bodywear is positioned at the intersection of fashion, health, and sustainability—a fast-growing market with underserved needs. With a focus on leakproof and absorbent underwear, the brand addresses both comfort and functionality. The product line incl. three popular styles (high-rise, mid-rise, bikini) in a variety of sizes, absorbencies, and modern patterns.

Assets Included in Sale:

  • USD$5500 fabric credit bonus with manufacturer
  • Domains & Website Files (Shopify) & Trademark
  • Social Media Accounts: Instagram (431 followers), Facebook (1,800 followers), FB Group 860 followers
  • Email Marketing List (2,500+ subscribers)
  • Organic Reach: 832 ranking keywords and 266 referring domains, positioning the site well for organic visibility
  • Inventory: 3866 units
  • Custom Product Prototypes
  • Brand Assets: Logo, unique designs, promotional material, packaging templates
  • Tools & Integrations: Google Analytics, Xero, PayPal
  • Post-Sale Support: Included

ASKING PRICE $100,000 ONO

Vivo Bodywear offers a turnkey opportunity for entrepreneurs or acquirers looking to scale a highly innovative, purpose-driven brand in a fast-growing personal care segment. With strong fundamentals, a validated product range, and global traction, the business is primed for its next growth phase.

Contact:

tamsin@vivobody.com | 0274 534 971