BUSINESS FOR SALE!
ECommerce brand | 47% margins | 21% repeat customers | R&D-backed
Vivo Bodywear is a science-backed direct-to-consumer brand redefining leakproof underwear for women. Founded in NZ almost four years ago, the company has made a profitable entry into the US, UK, and AU markets with premium, eco-friendly products that blend style, performance & sustainability. Designed for comfort & confidence, Vivo Bodywear’s reusable underwear holds up to 120ml of liquid, with advanced prototypes that hold up to 200ml—establishing the brand as a genuine innovator in its category.
Key Highlights
- Product Innovation: Developed in collaboration with Callaghan Innovation (NZ R&D institute), Vivo’s prototypes have been validated for up to 200ml absorbency
- Can operate ANYWHERE: 100% online
- Over 280 verified reviews with a 4.8 average rating, demonstrating product quality & trust
- Operated with just 7–10 hours per week from home
- Brand Assets: Trademarked in Australia with fully developed brand identity, packaging, and product designs
- SEO & Authority: 832 ranking keywords and 266 referring domains, positioning the site well for organic visibility
Growth Opportunities:
- Product Line Expansion: Leverage R&D to launch new range (with no other brands able to absorb 200ml, this is an exciting opportunity to be the first in your field).
- B2B & Wholesale: Establish partnerships with pharmacies, wellness stores, or boutiques to boost volume
- Digital Scaling: Opportunity to invest further in SEO, influencer campaigns, and affiliate partnerships
Product & Market Leadership:
Vivo Bodywear is positioned at the intersection of fashion, health, and sustainability—a fast-growing market with underserved needs. With a focus on leakproof and absorbent underwear, the brand addresses both comfort and functionality. The product line incl. three popular styles (high-rise, mid-rise, bikini) in a variety of sizes, absorbencies, and modern patterns.
Assets Included in Sale:
- USD$5500 fabric credit bonus with manufacturer
- Domains & Website Files (Shopify) & Trademark
- Social Media Accounts: Instagram (435 followers), Facebook (1,800 followers),
Facebook Group 872 followers - Customer List (2,960+)
- Organic Reach: 832 ranking keywords and 266 referring domains, positioning the site well for organic visibility
- Inventory: 2269 units of stock across 3 product lines
- Custom Product Prototypes (Fabric to make 15 prototypes (200ml absorbency) for customer testing. Proven testing already undertaken in lab under requisite conditions)
- Manufacturer contact and introductions
- Brand Assets: Logo, unique designs, graphics, promotional material (2 x pull-up banners - double sided), packaging templates
- Post-Sale Support: Included
| BUSINESS VALUE CALCULATIONS | |
| Maintainable profit x Market Multiple 1.4 | 41,300.00 |
| USD$5500 fabric credit bonus with manufacturer | 9,510.00 |
| Stock on hand | 16,790.60 |
| R&D new product IP | 35,000.00 |
| Post sale support (2 months) | 5,000.00 |
| Business value | $107,600.60 |
ASKING PRICE NZD $73,000 ONO
Vivo Bodywear offers a turnkey opportunity for entrepreneurs or acquirers looking to scale a highly innovative, purpose-driven brand in a fast-growing personal care segment. With strong fundamentals, a validated product range, and global traction, the business is primed for its next growth phase.
Contact:
tamsin@vivobodywear.com | +64 0274 534 971